transcript

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The Watershed Academy webinar will begin in just a few moments. Good day and welcome to today's webcast. The title of today's web cast is Earth Gauge, conveying his barber shop and for been shipped through but the the what the report. I am Meagen with EPA Office of [ indiscernible ]. We will get started here shortly. These are especially important as participation. The materials had been for EPA staff or the use of the speakers at the speaker's organizations are there are and not necessarily reflect those of the EPA. When a commercial product is mentioned it does not mean that they reflect those of EPA. You will find information on the homepage. In a minute I will explain how to submit questions during the live web cast today. On the left-hand side part of the homepage, as there is a link button. The link has a series of important web links at resources on today's topic is archived indefinitely. The link page also has a broadcast section where you can access and listen to the start even after today's presentation. The soundtrack of the webinar will also be available. So in the near future you will be able to access the slide that listen to a record. Also as a button for the on-line feedback form. You will be reminded at per the fall by we required that you mute during the seminar. The past seven question and answer sessions. We have many people participating so we may not get to all of your questions. If you are doing today is slide on line by now you should have put on the go-to-seminar button and the slides should come up. If you experience technical difficulties with the audio stream at any time during today's presentation you may use the button to alert us. Please include a telephone number where you can be reached. The speaker will announce the number of each slide as they progress through the material. Even though people like to be out on the beach, we are still serving all of your needs right here. Sent [ indiscernible ] the National Park at the Education Foundation has been working with the broadcast to have localized and part of the content to the most what sections, the weather report. The pressure put the American meteorologist society we are expecting the local weather report beyond the for asked to help transform broadcast urologists into station scientists. We provide free weekly in parts of oppression for use on airport.

The connection between the local [ indiscernible ] the community to while also giving your simple actions to take all. The park also provides all like courses that provide a basic but are under our topics at a watershed. The third page program which currently program more than [ indiscernible ] will be discussed as well as how urologists the corporate content. Our first speaker is the program manager it before the national education. She has managed the National Education Program working with the meteorologist in cities across the U.S. and at the Weather Channel to incorporate in operation into the broadcast. She lost record net of my courses or protest it m eteorologist including watersheds released in September 2006 and the upcoming weather. He started working for him [ indiscernible ] after 20 years with NBC where he served as cheif meteorologist. He has flown in three hurricanes and was the first television broadcaster to report live audio from the eye of a hurricane. He was also the anchor for a 13-week series titled disaster chronicle. In addition he has worked for many stations. Take it away.

Thank you, Meagen. If everyone can just go to the second slide I would like to get them over to us what we will be talking about today. I would give it a bit of background on the national Environmental Foundation and [ indiscernible ] actually began barking with broadcasts in through the earth gets proper. I will then talk about the service and our environmental education service and I will pass it to wrap up the presentation talking more about working. Slide three, and a little bit of background. We are a congressionally chartered nonprofit Karen and the National Park type line is to provide justed knowledge to live better every day. So the foundation's programs addressed a range of audiences. We have a couple of signature events. National Public Lands day takes place at the end of September and is a nationwide movement to improve public went round the you ask. We help doctors and nurses. We have a budding business program working in corporate settings to encourage stewardship, not only on [ indiscernible ] but also with employees themselves. And also we have our program working report that helps meteorologists to incorporate environmental information into the television report. We really understand what the public knows about various environmental topics. What we have found is that they don't know very much. A couple of examples, 80 percent of Americans are influenced by outdated or incorrect or misinformation. There is a commonly held myth that they are in there. So those misunderstandings can thoroughly effect the way Americans are doing their connections. We have found a terminology disconnect between science experts and the public. A lot of time science experts assume that the public understands what they get to the to be very basic concepts. For instance, the word watershed. While many of us may think that is a very common term watershed, only two out of five Americans could select the correct definition in a multiple choise format. To this extent there is less of a connection. On the next slide, the local weather report. With this survey research in my we began to explore where Americans were getting most of there in part [ indiscernible ]. And not surprisingly it is from the media. As many of you know oftentimes in the media environmental stories can be portrayed in a very polarized or winner versus loser format. It was one of the few places we have our Americans were consistently getting not controversial information. It is one of the only places. They used this was to make us come alive. When the viewers watched the weather report they are in learning mode. They want to know what the weather will be like and are more likely to remember what they are hearing during that time. On to the next slide, slide seven. With this information about the environmental knowledge the academy designed it report program to really put environmental information into the TV weather forecast. The first piece is working in partnership with the right to appear logical society which is the premier professional society for broadcast meteorologist to transform the role of the broadcast meteorologist interested scientists study at the station who can cover environmental [ indiscernible ] above and beyond the what the and particularly in smaller markets at stations. This is particularly important. The second part of the property is to deliver in our mental depression to a urologist that they can use in court. The third piece is to provide background in information and training materials or broadcast meteorologist so that they it comfortable talking about a variety of environmental topics on the air. Slide eight. I would like to spend a few moments talking about our partnership. As I mentioned this is the premier professional society for broadcast meteorologist in the you ask. The American Meteorological Society actually provides the certification or seal of approval that you may have seen on television. They have about 1500 certified participants last year. As part of this program we have been encouraging our broadcast ours to engage in activities that will promote them at station scientists. So science reporting on the air or taking courses on environmental topics. We have also created a committee which is made up of eight broadcast meteorologist and representatives from a few other organizations to really take charge of promoting the station's scientist concept within the community. And they have done that and a number of ways. They created a website with a forum for exchange. We have also been working with AMS to strengthen its relationship with the Radio and Television News Association. This is really because news directors are controlling the time at television stations. So it is extraordinarily important to have their buy-in to this concept. Really what we are looking to do here is make sure that they have support from their news directors to go out and do this type of reporting. And finally just last year they reduce to a new award called the award for excellence and science reporting part a broadcast meteorologists which is ready to recognize outstanding reporting by broadcast meteorologist in the field. Again, this is kind of any incentive to branch out into the station. The first award was given to a "woman named Linda Paige. We will pause at this point and take any questions that may be coming up.

Thank you. We will pause briefly to take some questions. Just as a reminder you can submit questions at any time by clicking on that question mark. But some at the top of the slide. At this time if you have a question that you would like to ask over the farm I ask you to please and be yourself and give us your neighborhood organization before your question.

Kind of like New England.

Are there any questions?

Snow will start coming.

What is that?

Heavy snow last year?

Yes, I guess it was not quite as bad as last winter.

If you do not have a question could you please mute yourself. Are there any questions? Okay. If there are no questions we will move onto the next session. Back to you, Sarah.

Thanks, Meagen. We will move onto slide number 10. At this point I would like to talk a little more in depth about the foundation. The newsletter is distributed weekly to broadcast meteorologist and it is designed to help explain the it parts of implications of what the events. The information that goes out read the newsletter is locally tailored when possible. So if a meteorologist was broadcasting here in D.C. to pick up for that we will be tied to our local three their forecast for this week. It also includes an action to port the rest of that when broadcasts but meteorologist are talking about in parts of a pact they can also get their viewers something easy to address that impact report. On slide 11 you will see an example of information, what is bugging you. This is a word to example talking about how home owners apply or pesticides than farmers do on farmlands. They are toxic. This would likely be to to be did when there is bring in the forecast or during the spring season. Ebert said is that spring is working the regions of many garden pests and before you are applying pesticides make sure what. No how to best but it them, and please wait for dry weather and into the storm drain and possibly "we will record and strings. The intermission is designed to be brief. Make a step "to the simple cause and effect connection between the local forecasts and and and barbital impact. I would also like to mention that you can't go online to the web site which I will put up at the end of the presentation, and there are a few video clips and examples that you can take a look at. Slide number 12 shows the map of our current at target cities or the service. This is a that apart to see, but the Greek cities are or target for the next year. The blue cities our markets are be already have at least one patrologist participating. Right now as of yesterday we have moved up to 65 markets. According to Nielsen estimates that is just over when 59 the rift in reach. Pete also have a program partnership with the Weather Channel but estimates using information on air 2-3 times a day and they reached an additional onto slight 13. This S just some feedback that we have had about the program over the past couple of years. First of all the service is quick and valuable. As I mentioned about the weather channel is easing information regularly. At the bottom of the screen is actually some your feedback that a meteorologist in Albuquerque shared with us. As part of the program we to quarterly surveys with are participating meteorologist to gauge their satisfaction and fight out how they are using information as of now we have talk stations and use information as a weekly feature and on average our other stations use information 2-3 times a month on air. On slide 14I have put the distillation strategy for information. We initially focus this program on television, reaching out to broadcast meteorologist, and a recall is that by the end of 2007 we will have at least one station participating in 100 media markets around the U. S. Pritchett and from that point on the program will continue to go until we complete have somebody in every market in the U. S. We also continue to work with the Weather Channel to incorporate and the newsletter is distributed to a number of other meteorologist including meteorologist, Accu-Weather and you as it today. But we have found over the past year is that this information is useful but just in television but in other media and we to realize that TV is not we have several neurologists participating. And increasingly on television stations and websites and balked at meteorologist are being asked to keep on station what sets. Stop it is part of our destination strategy we are beginning to look at other media including how we can reach out to beat a person gets. How we can reach out to other radio networks, not just weather but also environmental and we also distribute to National Weather Service meteorologist. In markets where we have broadcast the meteorologist participating. They have found the information useful for their own outreach at regional offices of the National Weather Service. I would like to show a couple of examples of how the information has been used outside of the television weather report. This example, NBC owns and operates 10 stations around United States. And for the past six months that have been using information as a daily green tip as part of their going green paper. It this has become useful outside of the with the report. on the next slide, slide 16 there is a newspaper example. Joe Winters broadcasts on the air and also include the weekly tip on the other eight of the Cedar Rapids Gazette and on two sides of the team. As part of the weekly newsletter we began including private facts in January 2007. They are designed to provide site based integration about observed changes in climate and weather patterns in the United States and abroad. We are able to show. Data collected shows that many bird species found in eastern United States have been steadily moving their grounds further northward. The American robin, they are all included in that group. And the northern cardinal has been been particularly fast. In the 1860's this species is only occasionally can be found north the Ohio River and today it is routinely spotted as far north as Nova Scotia. On to slide 19. We have been working through our partnership with the Weather Channel see if the information can also be used. They have begun a program of the day that focuses on climate issues and put together a forecast web site that provides integration and tips for viewers. This is something that is developing and we are hoping the information put together can become useful. On slide number 20, certainly we could not put out interesting information to broadcast meteorologist in 65 markets without the help of our parts agencies and organizations. We work closely to identify interesting environmental that we can estimate. And everything that goes out is sourced. We try to include a website or source so that if it's meteorologist are part to find more [ indiscernible ]. We have worked with the National oceanic and atmospheric association. We have worked with a number of national organizations. On a regional and local level we have been working with partnerships. One of the things we are always looking for is new partnerships to be to help us identify what some of the key issues in local communities are and what kind of information we should be getting out to be meteorologist. On to the slide 21. At this point I will talk it the bit about the education program that is a piece of our effort. We have been working with COMET. Their expertise lies in developing our mind education materials for broadcast meteorologist and other scientists. We have developed a series of courses that count for credit under the American meteorologists societies Professional Development Program and can provide them with a basic background in environmental science. We are also working to incorporate these courses into college and university. So in the fall we will be working with a professor at Penn State. Students will be exposed to some of these topics before they are actually on the air. The courses are free, and they are available to our first course on slide 22 was called watersheds, connecting with the to the environment which was released in September of 2006. It is it to our our course, at what you are seeing here is the interface to the course on line. There are six units. The course is highly interactive. It is high and the audio visual and everything included within each of these units is available to take away and used in your own material. So you can download a number of the images that were used in test scores and use them on the air or on the Web in their own materials. Slide toward three. This is just A basic overview of what is covered in the watershed. The first and foremost thing is what is a watershed. There is also information about describing how watershed systems are interconnected in understanding how water is distributed through watershed systems and what your drinking water sources are. And that of course the courts moved into understanding the impacts above what they're on a watershed. So how does run off pollution effects local rivers and streams? How to take this in a local watershed such as development or you Russian or other changes effect letting events in other said your mother. And the file you it focuses in on dropped. So what are the impact of drought? The link is listed at the bottom of this slide and also in the additional resources. As I said, this is free. They're is a free registration required but it is available to anyone, and we have actually found that although these courses were originally developed for broadcast chiropodists, they have been useful for a variety of audiences. Really anyone who is -- interested in learning more about what a watershed is. On a slide 24 you will see the interface to the next course that we are developing what is called whether, watersheds and built environment. This is a highly interactive courses designed to be one hour or and it does count for credit. If you move onto slide 25 there is a short outline of what will be covered in this course. This course is really designed to focus in on how cities, urban and built in our that interact with the butt. Part of that is understanding how past and current growth patterns have changed the landscape. The second unit focuses closely in on interactions between every day but there, rainy weather, hot. And the third unit focuses on extreme with. So how can we effect the amount of flooding. This is designed to give the basic background and talking points that can be used on the air. On to the slide 26. We have several courses planned in the series. We are also working on a weather and public health or spread now but will be leased and early 2008. This focuses specifically on the health impact of various with the events as well as some potential impacts of climate change. Our next course will focus specifically on climate change and will begin planting in early 2008. The next course we have selected in the series will be art auctions and cubs. Really we will continue to work to create a job histories of the Department of education courses that can be used collectively to support the station scientists "for broadcast meteorologist. On slide 27, and this is really where I will be wrapping up. I would like to quickly mention that we have been working over the past couple of months to design an international pilot of the earth gate program model. We are working in Brazil with and organization called the Amazon Institute [ indiscernible ] we can replicate the earth gets its information service as well as work with comment to develop an online course in Portuguese that can be used in Brazil which is what you are seeing on the map here. And the focus for this pilot program will be deforestation and agricultural practices in the Amazon ecosystem. The next slide, I just wanted to mention how the various agencies and organizations can get involved in this program. As I said, we are actively seeking partners to provide and interesting statistics and facts, and it's a really interesting way to reach the public with information in a new and interesting way. On slide 28, you are just seeing a few ideas for ways that information can get out to meteorologist. We can provide statistics and facts about local watersheds or other and burbots compacts. We can provide information about local events and campaigns. A good example there is we worked with a number of groups in Atlanta to reinforce water conservation tips during their current drought, and we can't also provide them with website and resources of your organization that may be interesting for story ideas. I have listed the e-mail address here. Again the information about the program and e-mail address is also visible in the additional resources and program documents. On slide tonight I have just listed a few ideas for how you might engage your local meteorologist and D activities at your agency or organization are doing on a local level. Joe will be talking more in depth about working with your local meteorologist but just a couple ideas. Can't write them to the chance. Even as a participant in a local activity. If you have an interesting backdrop or landscape that they might be interested and invite them to broadcast from your area. The third is to ask them to serve on an advisory committee for your get them involved and provide them and keep them up-to-date. The next slide is just a snapshot of the Web site. This is the new site that just went live last week all of the impression that has been collected port cities around the huge it States is available. Of course you can find more information about the program and various other resources we have developed. At this point I am on slide 31. I thought this would be a good point to take some more questions before we turn before over.

We will pause for a few questions and we will begin with the submitted on line. You can submit questions on line at any time. Our first question comes from Keith in Rochester and he would like to know how you implement this in a local community?

The way be implemented it is couple of different ways. The National Environmental Education Foundation tries to identify a group of agencies and organizations which may be interested in working with their local [ indiscernible ] and that is to help develop content and other ideas for engaging. And then through the direct record it be acted by professionals working in a community and contact and brief them and fight at it is interested. But really what there is an interesteintereste d person in the community it is very easy and living on a weekly basis. Certainly when there are organizations and agencies involved in a local level it makes it much easier to have a regional or local resource which can help them develop stories if they want to do something longer than what is being provided.

Our second question comes from Christopher in D.C. If you could give an example of a factor to it could be used with the forecast is boring.

Sure. One of the things that we have tried to do when there is boring whether is focused in on more recreational activities, public health. Those are days when we have more time during the forecast to talk about environmental issues. So it is great to get out. They are also tied to air quality and it is a great opportunity to give people at ideas.

Okay. Our next question comes from Rachel in North Carolina. She asks, how can we help get folks in our state get on board for the program?

As far as approaching the meteorologist, as I said a lot of times it is a direct outreach effort. Certainly the ties to the society is interesting to a lot of local meteorologist. Certainly with this program we have found that not every station is interested. But we have usually been able to find at least one station that we have reached out to that is already doing in our mature reporting or is interested in doing there viewers extra as far as that goes. We are happy to identify meteorologists and get the program going.

Karen would like to know, do you have to be a meteorologist to use the materials?

No, you do not anybody can go to the website. You must fill in a very simple free registration form and you will then have access to all of our courses of which there are a wealth above and beyond what Earth Gauge has done. Certainly we have found that it has been useful to a number of audiences. Local watershed groups have used this. It has been promoted to university extension programs cupcake desktop programs and is designed to be a pretty simple introduction. It is just the basics. It is pretty useful for anybody who wants to learn more about how what it should function.

Okay. We will take one more question and that comes from Joe who would like to know what is the cost of the service?

This is completely free. We provide all of the materials. The weekly newsletter as well as the courses and fact sheets that are or my, completely free of charge. Anyone is welcome to Newsday. Certainly to download but at this time but a bit like to ask the question of the telephone I ask that you please unmute yourself and give us your name and organization. Are there any questions?

We have a question. There are other services that provide a similar product like a storm center. Is there any interaction? What do you provide that storm center does not?

That it a great question and actually went we began working on this problem six years ago we started as a partnership launching a website and television program here in Washington D.C. And we actually took that model, and for those of you may not be familiar their projects in local markets develop a watershed website that is embedded in a television website. And then the picture Robert just at -- then the meteorologist at that particular station does a story on air. We still provide information to start center. If they want to use it in their material they are subtly welcome to do so and I really look at these two projects as complementary efforts. Storm center is a much more involved process. We began to to but the impression we were looking to provide very short simple fact that meteorologist who may not have the time to do a lot good story on the air could use very easy in their presentation. So they are complementary efforts, both working towards making in part to a concert at the part of the weather report.

Thank you. At this time if everyone could please mute to slide number 32. Attack about to tell you what our next Web cast. The academy broadcast team will sponsor its to the vet recent are on September 26. This forecast will highlight restoration efforts at the Massachusetts Bay National Park or. Please visit the Academy web cast web page at the following address listed. If you could please mute to spy 33 our next speaker will be Joe witty. Take it away.

All right. And because we will art. Hello. This is a joke. Thank you. Well done. And thanks for putting this on to it you got a a great job basically I think that if we all look back at our top that we find out that we have been closer than but probably report. You can't park with a back and say our report are to be sure to read and edit of the start of the rest of the crop were subject to. That is what is so neat. The metric rate you are there is something to taste for field which is why the water jets are such a good educational way it for those folks in teeten I am proud CFO Washington and that is a continual watershed up to the park from the sky. It is nice it is supervised but there is a of drizzle. In any event I am glad to get a few key points on what I have learned from using this in a short period of time. And I encourage all of you to look into it and pursue it. Local, local, is what I would say. Yes, I can read. Environmental stories on television. We get our stories report process. I went to the web site listings and along with Earth Guage there are about three dozen other Web sites with the direction. We are probably as busy as everyone else is. Our days are to complete the or failed. In fact that is why so many of us are fortunate enough to have producers. It helps us put together the what the show's whether it be radio, newspaper. We also we do radio and that keeps us busy. Let's go to slide 36. What is wonderful is it is push process. They will push me items. You hit it right under the nail head. This is just local television. As far as how much air time you get, sometimes we have times to do a story. I will be lucky if I get a minute and twenty seconds. You cannot get too many shades of gray and white. I have another two and a half minutes to fill. What do I talk about? If I have something if it does not have to be yet to the specific nice weather it gives me something to talk about, it's something that keeps my interest up. Let's go to pages 37 to get your our pages just to give you folks not in the news business an idea of what is involved it opted to go out and do a bit just three it would be getting a crew at talking to somebody are to be somebody. But the tune of watershed. First I must sell the story to the news director. He says as long as it does not Ron Barker then it meant and a half. Okay. You can't get a crew out to come in early next morning because we are all over put like a eveyone else. Can you come in at 9:00? That is kind of like telling an average person to come in at 6:00 and to this story. Well, I could do that, but I don't want to. But I have to get a crew and dropped the site. Depending upon traffic that may or may not be a hassle. That what I did back after the poor images and see if it makes sense. Here to page 38 and read it of a script. Then I have to arrange for an editor, and they are all busy with the afternoon stories. Can you come in to our order because that is when our interests are free. Okay. I will come early two days in a row and said with the editor and go all over the budget. They did a story about a year ago. The captain took the deal that fits nicely. Said let's take that down. Now I have my story together. My story is great. Can I put it in your joking back.

Well, we have these stories and don't have room. He said he could do it but how about the next day. Sometimes it is sweet and simple and the other times it goes similar to what I'd said. We are all [ indiscernible ] another chore. This is an obvious choise for us. It is a major effort. It is certainly well worth it. We just cannot do it day in and day out. Slide 39. Words that work. He is saying basically it is not what you say but what people hear. We are in television. So images play a huge role. What you see right here but we need some sort of image to go with that. How do I relate this situation to the viewer. How do we frame information for the public whether it be newspapers or radio? we are working on climate change and have done an excellent job in a variety of endeavors. A specific we zeroed in on be yet. How does the media but the public to back their influence science and practice is a short book that came out some time ago this point are still very well and then if you look at something like sitting our children from the author ask a couple of young people. Why do you want to play inside as opposed to outside? Well, that is where the electrical parts are for buy toys. We have so many toys now, and it is -- they are the deal games, television, Titicaca what have you. So what about the challenges is to just get people up doors and into way. Page 42. Here are a couple of recommendations that I think might be useful. Let's make this a local story but is the same thing that Sarah has been talking about. We need local experts who are familiar with our own backyard. If you are in Detroit began test of local experts. Give me some the deal. Either a slide or best of all but it has color and moves, and the nation. I can ping update the gatekeepers. We often make a decision on whether. We get a chance to be on the air. So I would say try to get your news editors at the papers and television stations. Then how do you get beyond the news to back oftentimes they will say, what is the exodus of the story? Of course we have a drought. That is easy. Excuse me. I forgot to turn off my cellphone. Thank you. The wonderful thing is that I can almost sneak that in. I can get in tips and tidbits as a natural cause of being a scientist on the air. All of a sudden you see someone that is reflected. Raise it up the flagpole and let the weathercasters now. We get this out months ago and it is back apart the whip to produce a gain. Think about the weekend working. They are dying or so to put on the air. They have one or two hours and we are not so work and whether. We are worried about what is quick on in the neighborhood think about the Cable News program. We have a news channel eight cable and we also have our weather that cable was a program. This is a source of exposure. Let's get to what this is about, page 43. Keeping abortions clean and safe. What I need in television is simple, clean, easy to read graphics I could take this image and go on for parachutes. I know nothing about this. Photoshop. I get on this page. There are a dozen options. If I go into any one of those options I have another dozen options which leads me to another just about. But it you count the petitions you can't easily see, if I don't have time to do this but it probably won't get on the air. So if you give me any IT that is all right it could go to page 44. This is getting close. This is not quite ready for prime-time television. II am not exactly sure, but it could be just a little punch or television. Now these should read four by three. This is really a 4.3. So this is the perfect size. I can grab that of the bed and put it on and I can't do that in 30 seconds. High definition is a little different. So were his books if you can't get the images that are that ties I can drop those things and 30 seconds apart them on the air within two minutes. We talked about storm shelter. Here is a television side or bought with pretty good code definition. I am so pleased that on their new and improved order for website that start work on so hard as that entry Resource page. How this could be a potential gold mine because I need a place I can go to to get a but just in a flash, and I can search for evidence, but if I know that there is what should emerges in this one section I can go right here and she has them all three will work that. So that would be a huge help to be. Think of what is happening in your own backyard, who the experts are at it does not always have to be able what story. It can be just take television, I can use that. It is a huge help to it is color and with the I can't really get it on the air. We are just about wrapped up. Let me just wrap up a couple of other things. I am coming through my balance. For the EPA folks, in the upper and the puree and make we do sweets which is when the ratings are ticket. At this is the tribe to Care provides. Except reports 11:00. A three part series. You will hear those in November. If you could let us note a couple weeks before that you have some kind of special that is what should be rated we could probably use or it the "exclusive special during sweeps. How it gets the news directors of the to promote and get us more air time and it was more to retire because those are the things that will get us minutes on the air. Not killer bees, but -- so don't release on a Friday. If you're -- I am talking to the EPA folks. If your market is not involved and you tried, try again. Try some more. Write to the TV news director. Your market probably has these. The more exposure you get the better off you are. I will close. Meagen?

Thank you. Just as if I could get you all to move to a slide number 51. We will have some time for questions. Let me first draw your attention to where you can obtain the speaker contact information. If you are online, but at the top of your screen and he will be returned to the [ indiscernible ]. Also is the feedback please take a quick but to submit the feedback form. We We really do consider your comments in our quest to improve. We will address our audience questions. Are there any questions out there?

Just a couple of future projects that are coming up. Water training day is coming up the 18th of September. This is a perfect classroom, get forecasts in is something you can easily use on the air are proud of the air. We have storm water projects coming up. One of the things that is beautiful about storm water projects is that we all get a lot of air time. So when it is stormy we have something else to talk about. What is happening to the rain water? Where does it go and what does it flood into. Have to cut heavy thunderstorms. I think basically we have not really tough talk this report at all. Those are a couple of items that you might want to check the web site for can't use our air.

I will detect and see if there are any questions. State your name and organization ask your question. Okay. If there are no questions -- up, we have a question.

This is Jean. This is a question for Joe to you that the different strategies for reaching Ohio versus national audiences but you're doing a television broadcast? How to approach the subject and those different audiences?

Luckily I want to stir in since I work Washington D.C.. We have Lake Manassas. That is a natural. There is a story as far as the Great lakes. I need not spend any time on that. However on a national program since there are a number of states that are buried dependent on the water of the Great Lakes, that would be a regional story I could put on. I think they have some interest in also. So that would be two stories that popped into my head right now.

Are there any other questions about there? Okay. This concludes today webinar. I would like to think Sarah and Joe for presenting today. Enjoy the rest of your summer and we will see you in the fall. We are signing off.